Skip to main content
Northwestern Mutual Northwestern Mutual
Primary Navigation
  • Home
  • About Us
    • About Us Overview
    • Working With an Advisor
    • Our Financial Strength
    • Sustainability and Impact
  • Financial Planning
    • Financial Planning Overview
    • Retirement Planning
      • Retirement Planning Overview
      • Retirement Calculator Beach chair icon
    • College Savings Plans
    • Private Wealth Management
    • Estate Planning
    • Long-Term Care
    • Business Services
  • Insurance
    • Insurance Overview
    • Life Insurance
      • Life Insurance Overview
      • Whole Life Insurance
      • Universal Life Insurance
      • Variable Universal Life Insurance
      • Term Life Insurance
      • Life Insurance Calculator Shield icon
    • Disability Insurance
      • Disability Insurance Overview
      • Disability Insurance  For Individuals
      • Disability Insurance  For Doctors and Dentists
      • Disability Insurance Calculator Money Parachute icon
    • Long-Term Care
    • Income Annuities
  • Investments
    • Investments Overview
    • Brokerage Accounts & Services
    • Private Wealth Management
    • Investment Advisory Services
    • Fixed & Variable Annuities
    • Market Commentary
  • Life & Money
    • Life & Money Overview
    • Educational Resources About Financial Planning
    • Educational Resources About Investing
    • Educational Resources About Insurance
    • Educational Resources About Everyday Money
    • Educational Resources About Family & Work
    • Market Commentary
    • Podcast
Utility Navigation
  • Find a Financial Advisor
  • Claims
  • Life & Money
  • Everyday Money
  • Managing Finances

4 Things to Buy in October — And 4 You Should Skip


  • Catherine McHugh
  • Oct 01, 2021
October-2021-Buy-skip-father-daughter-watering-plant
 Many nurseries will have end-of-season sales that gardening enthusiasts can take advantage of this month. Photo credit: Oliver Rossi/Getty Images 
share Share on Facebook Share on X Share on LinkedIn Share via Email

Though summer usually wins most seasonal popularity contests, autumn has abundant charms: leaves of bright red and gold, hot apple cider and parades of little goblins requesting treats.

But whether you’re checking out end-of-season sales or looking for discounts on what the cooler months have to offer, you’ll be able to find deals to suit your preference. Here are some of the best things to buy in October — and a few you should skip for now.

WHAT TO BUY IN OCTOBER

Grills and Accessories

Just because summer is officially over doesn’t mean you can’t still cook outside. So if you didn’t purchase that grill you had your eye on earlier this year, Julie Ramhold, a consumer analyst with DealNews.com, says you may be able to find a great deal now.

“Watch for charcoal grills to be as low as $30 while gas grills could be as affordable as $45,” Ramhold says. “You might also want to keep an eye out for accessories as well — things like smoking chips could be as low as $2 and tool sets could be as little as $7.” She adds that summer-themed cookware items may also be deeply discounted.

Fall Clearance Apparel

If you’re looking to fill out your wardrobe, Ramhold says you can expect to see plenty of deals on clothing. “There will be sales themed around ‘fall’ or ‘autumn,’ and also clearance or warehouse sales as well,” she says. “Discounts could be as high as 90 percent off on clothing, shoes and accessories.”

But don't be surprised if these “fall” sales are short on actual cooler-weather clothing: “They might include any inventory that retailers were unable to sell during their Labor Day sales.”

Plants

Sales often spring up during the change of seasons, and gardening enthusiasts will be happy to find some types of plants significantly marked down this month. “Look for the end-of-season sales at nurseries, particularly on perennials,” Ramhold says. “Given that they don't have to be replanted each year, they’re pretty low-maintenance so they're good investments for those wanting to revamp their yards.”

Halloween Costumes

Savvy shoppers know that November 1 is the best day to shop for Halloween costumes — but only if you’re not being picky. “Well, yes, after Halloween, deals can be up to 80 percent off,” Ramhold says. “But it's also the worst time to shop if you want the best selection.”

Instead, she suggests shopping for costumes throughout the month. “Look early online at stores like eBay and Amazon, which may offer an extra 20 percent off or even up to 40 percent off select purchases. If you wait until later in the month, you’ll see stores like Target knocking 50 percent off costumes,” Ramhold says. “Walmart may wait to slash prices on costumes until the end of the month, but then they’ll drop them to as low as $5 per item.”

WHAT TO SKIP IN OCTOBER

Winter Clothing

It may be the start of sweater weather, but not necessarily sweater sales. “Keep in mind that winter clothing is just beginning to hit store shelves, so it's too soon to expect any major discounts,” Ramhold says. “For this category, try shopping during Black Friday sales or even later in December and January in order to find what you need and maximize your potential savings.”

Televisions

If you were thinking of getting a new TV for the start of the fall television season, you may want to hold off a month or so. “There won't likely be many sales on TVs during October anyway, but any that do pop up probably won't be worth it,” Ramhold says. “Hold off until Black Friday when there's bound to be a ton of deals and a bigger selection, too.”

The iPhone 13

You might be tempted to get Apple’s just released iPhone 13, but Ramhold says it’s too early to see any discounts on the new devices. “Instead, wait until Black Friday,” she says. “Target and Best Buy will have deals that likely will include outright savings, bonus gift cards with purchase, or a combination of the two.”

Gift Cards

They are sometimes the perfect presents for those in your life who are difficult to buy for, but “unless you need one right away, holding off until December means finding better deals on gift cards,” Ramhold says. “Not only do we generally see more options during that month, but they often come with better deals overall: discounts on the face value or bundled with bonus cards to make them even more appealing.”

Related Articles
  • workers using lumber to construct the frame of a new home

    Are Rising Prices Here to Stay, or Temporary?

    With the cost of many goods and services increasing, are rising prices here to stay? Here are some things to consider if rising prices, or inflation, is on your mind.

  • woman shopping for clothes

    10 Ways Retailers Get You to Overspend — And How to Outsmart Them

    Stores, online and brick-and-mortar alike, are designed to encourage you to spend as much as possible. Outsmart their retail tricks and keep your buying in check.

  • Man holding credit card while using a computer

    How and Why to Freeze Your Credit

    Freezing your credit can help protect your identity.

Social Security is an important part of your financial plan.

Your financial advisor can show you how Social Security will work to reinforce your retirement savings. And they’ll show you how it can help you live the life you want in retirement.

Let's get started
Left Dotted Pattern
Right Dotted Pattern

Want more? Get financial tips, tools, and more with our monthly newsletter.

Find What You're Looking for at Northwestern Mutual

Northwestern Mutual General Disclaimer

Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company and its subsidiaries. Life and disability insurance, annuities, and life insurance with longterm care benefits are issued by The Northwestern Mutual Life Insurance Company, Milwaukee, WI (NM). Longterm care insurance is issued by Northwestern Long Term Care Insurance Company, Milwaukee, WI, (NLTC) a subsidiary of NM. Investment brokerage services are offered through Northwestern Mutual Investment Services, LLC (NMIS) a subsidiary of NM, brokerdealer, registered investment advisor, and member FINRA and SIPC. Investment advisory and trust services are offered through Northwestern Mutual Wealth Management Company (NMWMC), Milwaukee, WI, a subsidiary of NM and a federal savings bank. Products and services referenced are offered and sold only by appropriately appointed and licensed entities and financial advisors and professionals. Not all products and services are available in all states. Not all Northwestern Mutual representatives are advisors. Only those representatives with Advisor in their title or who otherwise disclose their status as an advisor of NMWMC are credentialed as NMWMC representatives to provide investment advisory services.

Northwestern Mutual Northwestern Mutual

Footer Navigation

  • About Us
  • Newsroom
  • Careers
  • Information Protection
  • Business Services
  • Podcast
  • Contact Us
  • FAQs
  • Legal Notice
  • Sitemap
  • Privacy Notices

Connect with us

  • Facebook iconConnect with us on Facebook
  • X iconFollow Northwestern Mutual on X
  • LinkedIn iconVisit Northwestern Mutual on LinkedIn
  • Instagram iconFollow Northwestern Mutual on Instagram
  • YouTube iconConnect with Northwestern Mutual on YouTube

Over 8,000+ Financial Advisors and Professionals Nationwide*

Find an Advisor

Footer Copyright

*Based on Northwestern Mutual internal data, not applicable exclusively to disability insurance products.

Copyright © 2025 The Northwestern Mutual Life Insurance Company, Milwaukee, WI. All Rights Reserved. Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company and its subsidiaries.