Skip to main content
Northwestern Mutual Northwestern Mutual
Primary Navigation
  • Home
  • About Us
    • About Us Overview
    • Working With an Advisor
    • Our Financial Strength
    • Sustainability and Impact
  • Financial Planning
    • Financial Planning Overview
    • Retirement Planning
      • Retirement Planning Overview
      • Retirement Calculator Beach chair icon
    • College Savings Plans
    • Private Wealth Management
    • Estate Planning
    • Long-Term Care
    • Business Services
  • Insurance
    • Insurance Overview
    • Life Insurance
      • Life Insurance Overview
      • Whole Life Insurance
      • Universal Life Insurance
      • Variable Universal Life Insurance
      • Term Life Insurance
      • Life Insurance Calculator Shield icon
    • Disability Insurance
      • Disability Insurance Overview
      • Disability Insurance  For Individuals
      • Disability Insurance  For Doctors and Dentists
      • Disability Insurance Calculator Money Parachute icon
    • Long-Term Care
    • Income Annuities
  • Investments
    • Investments Overview
    • Brokerage Accounts & Services
    • Private Wealth Management
    • Investment Advisory Services
    • Fixed & Variable Annuities
    • Market Commentary
  • Life & Money
    • Life & Money Overview
    • Educational Resources About Financial Planning
    • Educational Resources About Investing
    • Educational Resources About Insurance
    • Educational Resources About Everyday Money
    • Educational Resources About Family & Work
    • Market Commentary
    • Podcast
Utility Navigation
  • Find a Financial Advisor
  • Claims
  • Life & Money
  • Family & Work
  • Your Family

How to Avoid Holiday Overspending and Still Give Your Kids Meaningful Gifts


  • Cathie Ericson
  • Nov 21, 2022
Kids opening meaningful gifts on Christmas.
Giving more meaningful gifts doesn’t necessarily mean giving more. These tips can help you avoid overspending without shortchanging the holiday cheer. Photo credit: Getty Images
share Share on Facebook Share on X Share on LinkedIn Share via Email

Ask your kids what they are looking forward to for the holidays, and you’re likely to hear them reciting the items on their wish lists. So it’s not surprising that a recent survey found that 69 percent of consumers admit they have previously overspent during past holidays.

This year, the economic environment is also weighing heavily on consumers' minds, so many shoppers are planning to purchase fewer gifts. While the “less is more” mentality may be a tough sell to kids who’ve spent all year doing their best to stay on the nice list, parents know the magic of the season isn’t solely reliant on gifts. If you’re looking to avoid holiday overspending in this area without sacrificing the magic of the holidays, these tips can help.

Manage expectations

A teen with her heart set on an iPhone upgrade is sure to be disappointed if she gets some new outfits instead (even if they are exactly her style). So request your kids’ wish lists early, maybe even before you’re finishing off the Thanksgiving leftovers. That way, you still have time to work out a budget or reframe their expectations if you know a particularly pricey gift won’t make it under the tree in time.

If your children’s lists include several of the same types of items, suggest they prioritize what they consider the top gift. It’s also wise to discuss their opinions on quality versus quantity: Some kids would prefer to open one big gift, while others favor the fun of diving into several boxes, even if those items are not as expensive. Setting the scene in advance can help ensure that everyone enjoys a shared holiday vision.

Spread gifts throughout the year

It’s easy to feel financially drained in December because all of your spending is being concentrated. So why not try extending the gift giving to the coming months? Not only will it ease your end-of-year wallet worries, it will also keep the merriment flowing all year long. Here are some ideas:

  • If you believe your children can appreciate the anticipation, provide them with IOUs for what you plan to gift in the future, and schedule when you plan to give it to them.
  • If you have a kid who is a collector, spreading the love is easy. If they collect something that comes out regularly, such as Lego sets or Barbies, get them one for the holidays and then find the production schedule for future collectibles. Mark your calendar to preorder those items when they are available. There’s no doubt your child will be delighted when an exclusive shows up in the mail.
  • Plan an entire year of fun activities and wrap up a memento that signifies each of the places you might go, such as a postcard from an amusement park or a napkin from your favorite ice cream place.
  • Choose 12 clothing retailers your teen loves and wrap up a box from each. Each month, he or she can pick a spot for the two of you to browse together to make a purchase. It’s a great way to ensure a little monthly together time while you’re stretching out their clothing budget.

Of course, if you wish to pare back your spending heading into 2023, you can downsize even these ideas and go with a gift every other month or whatever feels appropriate. You can always spring a surprise addition if you’re feeling more flush.

Introduce the “4 gift rule”

You may have seen this idea floating around social media for the past few years. Its genius is in its simplicity: Tell your kids to list four gifts: Something they want, something they need, something to wear and something to read. Then, commit to giving them just those four gifts. The “want,” “need” and “wear” categories can be as extravagant or moderate as your budget commands.

Be choosy about stocking stuffers

Stocking stuffers may be small, but they tend to add up fast. Often you find yourself buying small novelty items that aren’t meaningful and eventually contribute to household clutter.

But if forgoing the stockings simply isn’t an option, explore some creative yet inexpensive ways to fill them. For example, assign a theme to each child’s stocking based on their favorite hobbies Your artist child will likely love a collection of sidewalk chalk, paints and crayons, while your sporty child will be happy with a new water bottle, jump rope and sweatband.

You could also fill everyone's stocking with their favorite snacks — things that are fun to eat, affordable and, best of all, gone by New Year’s. (Also, here’s a simple hack: Get smaller stockings this year — they’ll look full with fewer items.)

Drop future vacation hints

If your family typically takes a spring break or summer vacation, consider using the holiday to "gift” the big reveal. Drop some breadcrumbs first to make it into a guessing game. Kids will have the anticipation of looking forward to your getaway and you can do some group planning together over the next several months. Think of it as the biggest and most exciting gift you’ll give them, as well as a new family tradition they can look forward to for future holidays.

Social Security is an important part of your financial plan.

Your financial advisor can show you how Social Security will work to reinforce your retirement savings. And they’ll show you how it can help you live the life you want in retirement.

Let's get started
Left Dotted Pattern
Right Dotted Pattern

Want more? Get financial tips, tools, and more with our monthly newsletter.

Related Articles

article
family baking holiday cookies at home

How to Set Holiday Spending Expectations

Learn more
article
Two women carrying shopping bags trying to prevent holiday overspending.

4 Ways to Avoid Holiday Overspending

Learn more
article
holida-tipping-guide

Holiday Tipping Guide: Here’s How Much to Give

Learn more

Find What You're Looking for at Northwestern Mutual

Northwestern Mutual General Disclaimer

Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company and its subsidiaries. Life and disability insurance, annuities, and life insurance with longterm care benefits are issued by The Northwestern Mutual Life Insurance Company, Milwaukee, WI (NM). Longterm care insurance is issued by Northwestern Long Term Care Insurance Company, Milwaukee, WI, (NLTC) a subsidiary of NM. Investment brokerage services are offered through Northwestern Mutual Investment Services, LLC (NMIS) a subsidiary of NM, brokerdealer, registered investment advisor, and member FINRA and SIPC. Investment advisory and trust services are offered through Northwestern Mutual Wealth Management Company (NMWMC), Milwaukee, WI, a subsidiary of NM and a federal savings bank. Products and services referenced are offered and sold only by appropriately appointed and licensed entities and financial advisors and professionals. Not all products and services are available in all states. Not all Northwestern Mutual representatives are advisors. Only those representatives with Advisor in their title or who otherwise disclose their status as an advisor of NMWMC are credentialed as NMWMC representatives to provide investment advisory services.

Northwestern Mutual Northwestern Mutual

Footer Navigation

  • About Us
  • Newsroom
  • Careers
  • Information Protection
  • Business Services
  • Podcast
  • Contact Us
  • FAQs
  • Legal Notice
  • Sitemap
  • Privacy Notices

Connect with us

  • Facebook iconConnect with us on Facebook
  • X iconFollow Northwestern Mutual on X
  • LinkedIn iconVisit Northwestern Mutual on LinkedIn
  • Instagram iconFollow Northwestern Mutual on Instagram
  • YouTube iconConnect with Northwestern Mutual on YouTube

Over 8,000+ Financial Advisors and Professionals Nationwide*

Find an Advisor

Footer Copyright

*Based on Northwestern Mutual internal data, not applicable exclusively to disability insurance products.

Copyright © 2025 The Northwestern Mutual Life Insurance Company, Milwaukee, WI. All Rights Reserved. Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company and its subsidiaries.